Discover the Google Analytics of Adblock users

With AdBack Data

Measure 100% of your audience
with the Google Analytics of ad blockers

Who are they?

Ad blocker type

Desktop/mobile

Connection type

and more segments…


DID YOU KNOW?

More than 5% of ad blocker users don’t really want it. Their company installed one for the enterprise network.

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What do they do?

Blocked pageviews

Recurrence

Referral traffic

and more segments…


DID YOU KNOW?

Ad blocker users coming from Facebook are 2 times less likely to turn off their ad blocker.

What do they block?

Google Analytics

XITI

Gemius

and more segments…


DID YOU KNOW?

10 to 15% of the analytics tools are blocked. A part of your users is completely invisible!

Identify user profiles

Identify up to 5 ad blocker user profiles, from the most reluctant to the most open to advertising and adapt your actions to their expectations.

Make the most of your data

Get the most of your data

   PUBLISHERS  

Target your readers and find new sources of revenue through data, the encryption of your campaigns and new propositions to access your content. Discover our Google Analytics for ad blockers users.

   ADVERTISERS   

By analyzing and targeting this new segment, unreachable in your other tools, adapt your message and create more performing campaigns to calculate your real ROI.

   VISITORS   

Choose alternative solutions to advertising to access the content of your favorite website and benefit from a better user experience meanwhile contributing to sustainability of the website.

 

Did you know?

 

Logo_Google_Analytics

15% of your Google Analytics are blocked.