Adserver and DMP connector
Adserver and DMP
Track your adblocker users across your different technological tools.
Step 1. Generate the pixel
Generate a pixel for an event (adblocker activation ou adblocker deactivation) in your DMP or ad server (Smart AdServer, DFP).
You can add the following variables:
- random: ~~RANDOM~~
- screen resolution: ~~SCREEN~~
- time (23x59x59 for 23:59:59): ~~TIME~~
Step 2. Add it to your AdBack back office
Go to your AdBack back office and add the pixel:
Step 3. Create segments
You can then create user segments in your tools to set up specific and targeted actions.